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Wordmark Variants

Wordmark — Cream

Primary wordmark in cream (#FDF9E3) for use on dark (navy) backgrounds.

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Wordmark — Navy

Navy (#112D40) wordmark for use on light or beige backgrounds.

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Clear Space

Maintain a minimum clear space equal to the cap height of the 'C' in California on all sides of the wordmark.

Minimum Size

Do not reproduce the wordmark smaller than 120px wide (digital) or 1 inch (print).

Don'ts

• Do not stretch or distort the wordmark
• Do not change the wordmark colors outside of approved variants
• Do not add effects such as shadows, outlines, or gradients
• Do not place the wordmark on busy or low-contrast backgrounds
• Do not rotate or angle the wordmark
• Do not set the name in a different typeface as a substitute for the wordmark